So when I heard he had a new book out, titled So You've Been Publicly Shamed*, I of course had to go get it. And I was not disappointed. Or, if I was, a little bit, I wasn't disappointed enough to not enjoy the read.
This time Ronson takes as his subject "shaming," particularly the type that happens online these days. As in, someone might post an ill-advised or just poorly worded joke or comment (or completely innocent, but easily misconstrued) on Twitter or their blog, and pretty soon every troll on the Internet rains down fire and brimstone (not to mention more overt threats of violence). The book is ostensibly his look at "shaming as a form of social control."
I'm not going to describe each chapter, because if I did, I think you'd be totally confused. (And also because I read this a few weeks ago and I've already almost completely forgotten the points and flow of the book--which should indicate to you that this is not the best Jon Ronson book ever.) If you'd like a more thorough review of this book, please consider this one, at the AV Club.
The stories here are wild and weird--Ronson always does a very good job of locating stories and people that make you say, "wait, what?"--but I felt that just as each chapter got interesting, Ronson would end it, never to make any conclusions about it or its subject again. (Hence: "unsatisfying.") And (the AV Club review) points out that Ronson as a journalist does some ever-so-slightly dodgy things to get people to speak with him, which makes me vaguely uncomfortable, even when he lets you know he's doing it.**
The part of the book that really struck me was Ronson's work with Lindsey Stone, who was ostracized when she a photo of her acting disrespectfully behind an Arlington National Cemetery sign that asked for quiet and respect, and who was basically destroyed online and threatened numerous times.*** Ronson enlisted an online reputation repair firm to help Stone "clean up" her search result pages. Learning about how Reputation.com goes about trying to fix your online reputation (which, horrifyingly, keeps showing up forever) was fascinating. At one point the firm suggested she not refer online to her experiences working at Walmart as "soul-suckingly awful." Here's the anecdote:
"'Are you sure you want to say that Walmart was soul-sucking?' Farukh said.
'Oh...what? Really?' Lindsey laughed as if to say, 'Come on! Everyone knows that about Walmart!' But then she hesitated.
The conference call was proving an unexpectedly melancholic experience. It was nothing to do with Farukh. He really felt for Lindsey and wanted to do a good job for her. The sad thing was that Lindsey had incurred the Internet's wrath because she was impudent and playful and foolhardy and outspoken. And now here she was, working with Farukh to reduce herself to safe banalities--to cats and ice cream and Top 40 chart music. We were creating a world where the smartest way to survive is to be bland." (p. 266.)
I'd love to hear what anyone else thinks of this one, frankly, or of Jon Ronson in general.
*And of course I think I first heard about it when Jon Stewart interviewed Ronson on The Daily Show. Where are we going to turn for nonfiction books coverage when Stewart retires? I hope Trevor Noah keeps up the books tradition.
**Ever since I read the superlative True Crime book A Rip in Heaven, and heard about how one of the victims in the story was questioned by the police as though he were a suspect--and how the police lied about certain things to him to try and confuse and trip him up--this sort of thing has made me really, really nervous. I actually have a lot of respect for the police and I'm sure that's how they sometimes have to do their job, but it still gave me the total heebs. In short: read A Rip in Heaven: A Memoir of Murder and Its Aftermath, and always lawyer up.
***Her picture was not really that shocking. It's the equivalent of going behind a fence with a "No Visitors Beyond This Point" sign on it and having someone take a picture of you beyond that point--which I'm pretty sure anyone who has ever been a teenager has done.